the buzz is all around, and in a fortnight the premier of spike jonze's anticipated film where the wild things are will finally take place. a fantasy based on a 1963 childrens' book by maurice sendak it will be a concoction of beautiful tech-imagery and a heartfelt story of growing up. with the trailer playing arcade fire's "wake up" and the soundtrack music by karen o, it is obvious this movie is an indie darling.
what is incredible, though, is the amount of side projects and paraphernalia created around the film. sure, we're used to action figures (and they are available as well, kubrick figures by medicom, naturally) and board games, but jonze's film has attracted the communal efforts of the fashion world.
christian joy, who is responsible for many of karen o's incredible stage costumes, has created a collection of costumes inspired by the film. opening ceremony sells a line of clothing named after the characters of the film and also offers appropriately named jewelry by pamela love. urban outfitters serves the less avantgarde movie-buff with their collection of graphic tees by mary meyer, ugg boots and even cater to the home decorator with a selection of pillows and dolls. and if uggs ain't yer thing, there are always lakai's skate sneakers. and since you've got the shoes, you might as well get yerself a skateboard to fit, from girl skateboards limited edition range....
are you out of breath already? hardly, if ever has a release of a fantasy film arrived with such a massive side order of fashion enthusiasm and so obviously nudging the film towards an adult audience. the kid in all of us.
the underlying tension that feeds all fantasy storylines of losing and retaining innocence at its most exemplary can be seen in the collection by opening ceremony: the adult vs the kid.
pics from opening ceremony.
personally i consider this film more of a fashion event than the september issue. what do you think?